Under Armour has made quite an impact on the athletic apparel market and it couldn’t get much better at the top. They have decided to give back and take its show on the road to high school and college practices around the country.
The tour promotes the “I WILL” attitude that underpins the Under Armour brand.
The platform, affectionately known at UA Headquarters as “The Rocket”, is super-quick to set up with an auto-deploy slide-out, hydraulic push-button stage deck and a rooftop VIP area. The products get serious attention with ample shoe and apparel display space with some high-tech Audio-Visual effects for good measure.
Customers can sit and relax on the upper deck or play a friendly game of corn hole in front of the exhibit while interacting with the newest names and products from Under Armour.